DEGlossary
The lead distribution glossary.
Ping-post, pre-ping, round-robin, multisale — the key terms of lead distribution, explained in plain English with no jargon.
The basics
Lead distribution
How leads get routed automatically to the right buyers.
Lead vendor / supplier
Who delivers your leads — and how you connect them.
Lead qualification
Checking & filtering a lead before it's sold.
Distribution models
Ping-post
The standard model for selling leads in real time.
Pre-ping
The upfront check to see whether a lead is even in demand.
Round-robin distribution
Fair, take-turns delivery across multiple buyers.
Ping-tree
The waterfall logic behind ping-post.
Lead bidding
When buyers bid for a lead.
Exclusive vs. shared leads
Sell once, or sell multiple times (multisale)?
Leadfy does all of this automatically
Ping-post, round-robin, multisale, pre-ping — all in one white-label platform, under your own brand.
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